Starting a business is an exciting milestone, but choosing the right business structure can feel overwhelming. If you’re considering LLC formation, you’re making a smart choice for flexibility and protection. This comprehensive guide walks you through...
Celebrity Brand Protection Through Preemptive Intellectual Property Strategy In a calculated move that demonstrates sophisticated intellectual property planning, Taylor Swift’s management entity has secured trademark protection for her latest album before its...
Lululemon has filed a comprehensive federal lawsuit against Costco, alleging the retail giant violated multiple trademarks, design patents, and trade dress protections by selling unauthorized “knockoff” versions of the athletic wear company’s most...
Utah Hockey’s Name Game: Navigating Trademark Challenges Utah Hockey’s name game journey to establishing its permanent identity showcases the intricate dance between sports branding and trademark law. As the newest NHL franchise settles into its temporary...
Tiger Woods’ Sun Day Red vs. PUMA: Legal Battle Over Leaping Cat Logos The recent launch of Tiger Woods’ “Sun Day Red” apparel line with TaylorMade has sparked immediate legal controversy as PUMA filed a trademark infringement lawsuit, claiming...